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Our Work

Legends Bay Casino


Hospitality & Gaming

Campaign Goals
  • Promote the Grand Opening of Legends Bay Casino in Reno-Sparks, Nevada
  • Develop branding guidelines for Legends Bay Casino
  • Build the website that introduces the Legends Bay Casino brand to guests
  • Create a CRM and increase interest list sign-ups through the use of the website and digital advertising
  • Encourage the local audience to attend the Grand Opening Event on August 30th, 2022

WG Communications Group was given the wonderful opportunity to be on the opening team of Northern Nevada's first new casino in over 20 years, Legends Bay Casino. This exciting project allowed us to be a part of the process of designing and developing the logo and brand standards, the website, and digital creative for the property. To this day, WG is responsible for traditional media planning and placement, website development and maintenance, CRM development and management, paid digital planning and placement, as well as all digital creative. By creating a stunning brand identity and implementing successful media buying strategies, WG was essential in the phenomenal success of the Grand Opening Event on August 30, 2022. This event generated an unbelievable guest turnout, with hoards of eager guests lined up around the block waiting to be the first to see the newest Northern Nevada casino.

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If you would like help in creating a buzz to get your audience's attention, contact WG Communications Group to help show you how.

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